SVF B2B

Limited time offer for Indian SMBs – 40% off Sales Cloud, Marketing Cloud & Service Cloud. Know more

SVF B2B

The world's
SVF B2B AI CRM.

Attract more prospects, close more deals and strengthen customer relationships by uniting sales, service, marketing, commerce and IT on one integrated platform.

Share the story

Surpass your business goals and exceed
customer expectations with Salesforce.

Resource

What is CRM?

Learn how customer relationship management software helps all your teams work together.

Learn about CRM
Card 2 Guide

It’s easy to get started with CRM

Follow these steps to get your team up for a successful CRM implementation.

Find out more
Card 3 Starter Suite

Try Salesforce Starter - free for 30 days

No credit card required. Preconfigured reports and guided content included.

Try for free


Salesforce for SMBs
Now at Special Pricing


For the first time, Salesforce India is making it easier than ever for Indian SMBs to compete – and win.

For a limited time, get 40% off our flagship solutions – Sales Cloud, Service Cloud, and Marketing Cloud – along with fast-track implementation packages, to go live in just 2 weeks.

Know more
Promo Image

CRM that serves customers, boosts
productivity and grows revenue.

Build relationships with a single, shared view of every customer.


Empower employees to deliver more personalised experiences with a holistic view of every interaction across sales, service, marketing, commerce and more.

CRM features
AI features

Scale trusted AI across every experience.


Increase productivity and grow revenue with AI capabilities grounded in your data. Build and customise autonomous AI agents to support employees and customers. Take action faster on tasks like generating lead follow-up plans, creating more engaging marketing campaigns and closing cases faster.


Bring teams together with fully integrated, customised tools.


With a a full view of your business data, employees have the context they need to make the most of every interaction. Service reps can identify sales opportunities, merchants can resolve service issues and marketers can upsell dynamically.

CRM features
AI features

Find solutions tailored to your industry and business size.


Get CRM solutions built on over 25 years of experience, best practices and industry-specific needs for healthcare, retail, high tech, the public sector and many more.


See all industries

One platform that strengthens all your
customer relationships.



Artificial Intelligence

Drive productivity and personalisation with predictive, generative and conversational AI that works across your entire CRM.

Explore AI

Sales Cloud

Accelerate growth and boost productivity with built-in AI – from lead management to forecasting to closing deals.


Explore Sales Cloud

Service Cloud

Transform service to improve customer experiences and engagement with streamlined processes, automation and service operations.

Explore Service Cloud

Service Cloud

Transform service to improve customer experiences and engagement with streamlined processes, automation and service operations.

Explore Service Cloud

Service Cloud

Transform service to improve customer experiences and engagement with streamlined processes, automation and service operations.

Explore Service Cloud
View All Products

From small businesses to large
enterprises, businesses are growing with
Salesforce.

Find the CRM that fits
your business size.

Artificial Intelligence

Drive productivity and personalisation with predictive, generative and conversational AI that works across your entire CRM.

Explore AI

Artificial Intelligence

Drive productivity and personalisation with predictive, generative and conversational AI that works across your entire CRM.

Explore AI
See CRM Pricing and options

See how customers transform their business with
CRM, trusted AI and data.

Sell all stores
Wyndham Hotels
RBC Wealth Management
Wiley
Grammarly

Read these articles on how CRM can
solve your business needs.

Explore CRM that's
made for your
business type.

Small Business CRM

Running a small business is no easy task but finding the right CRM can make a big difference.

Read the article

Startup CRM

See how a CRM can help streamline processes, gain insights and deepen relationships with customers and stakeholders.

Read the article

Real Estate CRM

Transform your real estate business by organising contacts, automating work and improving decision-making.

Read the article

Learn more about key CRM topics.

CRM Best Practices

Make the most of your CRM and set your business up for success and with these 8 steps.

Read the article

CRM Database

Use customer data to strenghthen relationships and streamline efficiency across all channels and teams.

Read the article

CRM Strategy

Follow these steps to create a plan for using your CRM to the fullest.

Read the article

B2B CRM

Learn how CRM features can play a key role in the unique B2B sales process and beyond.

Read the article

Keep up with the latest in CRM with guides,
research, and insights.

Demo

Experience Salesforce with an interactive demo.

Try it
Card 2 CRM

Learn how CRM brings teams together to build a 360-degree view of your customer.

See more
Card 2 Guide

Become an Agentic Enterprise: Transform your AI potential into a business reality.

Get the guide
See all resources

Take the next step with the world's #1 AI CRM.

Start your trial.

Try Salesforce CRM free for 30 days. No credit card required. Nothing to install.

Try for free

Talk to an expert.

Ask about Salesforce products, pricing, implementation, or anything else. Our highly trained reps are standing by, ready to help.

Contact us

Stay up to date.

Get the latest research, industry insights, and product news delivered straight to your inbox.

Sign up for newsletter

Salesforce CRM frequently asked questions

Is Salesforce a CRM?

Yes. Salesforce CRM offers AI-powered customer relationship management (CRM) software that makes it easier for companies to build customer relationships, be more productive, and increase efficiency. This helps businesses of all sizes and in all industries connect with customers and prospects at scale.

Salesforce CRM brings together all your data onto one integrated platform that unites your sales, service, marketing, commerce, and IT teams with a single, shared view of your customer.

Is Salesforce an online CRM?

Yes. Salesforce is an online CRM, also known as a cloud-based CRM. It is a Software as a Service (SaaS)platform, which delivers applications over the Internet. As a cloud-based CRM system, all platform hosting and maintenence is performed by Salesforce, eliminating many of the costs and responsibilities involved in maintaining CRM infrastructure and security management.

How much does Salesforce CRM cost?

There are a variety of Salesforce CRM pricing options. You can also view all Salesforce product pricing here.

How easy is it to use Salesforce?

Salesforce was built to be easy-to-use by all employees across your entire organisation. Salesforce has an intuitive interface, which lets you interact with Salesforce CRM through conversational AI, the way you would speak to a colleague. With Trailhead,Salesforce's free online learning platform, anyone can learn in-demand skills, earn resume-worthy credentials, gain CRM certification and connect to new career opportunities.

What are the most popular CRM features?

There are many CRM features that benefit businesses. Some of them include contact management, collaboration tools like Slack,automation, analytics and reporting, AI (Artificial Intelligence), customisation integration cloud-based mobile accessibility, flexibility and the ability to scale as you grow.

What are the benefits of CRM?

CRM benefitscompanies in many different ways. Some of them include more productive sales teams, a single view of the customer, actionable analytics and data dashboards, customer-centric automation, proactive customer service interactions, simplified collaboration, increased productivity with artificial intelligence (AI), integration with your existing business apps, access to your information from anywhere, scalability for growth and security you can trust.

What are some CRM use cases?

Read about Salesforce CRM customer stories here. Salesforce is used by companies of every size, stage and industry around the world, providing many CRM examplesby successful businesses across sales, service,marketing,commerce, ITand more.

How does CRM help sales teams?

Salesforce is a sales CRM that helps teams sell faster, smarter and more efficiently. Sales Cloud is part of the #1 AI CRM, which empowers sellers, sales leaders, sales operations — and even partners — with data from any source and built-in trusted AI. With Salesforce, sales organisations can engage buyers, improve productivity, close deals faster and grow revenue with sales software on the most complete platform for sales.

In addition to sales, Salesforce also offers CRM for Marketing (Marketing Cloud), CRM for Service (Service Cloud),CRM for Commerce (Commerce Cloud), CRM for Data (Data Cloud) and more. Salesforce CRM and apps provide one single source of truth with the most up to date customer information, helping strengthen the customer relationship at every point of the the customer lifecycle.

Is Salesforce CRM only for sales teams?

Sales Cloud is just one part of Salesforce CRM, which is built to be used by teams across your business, including Service Cloud,Marketing Cloud, Commerce Cloud, Salesforce Platform for IT,Data Cloud and more. Salesforce brings your teams together with a consolidated view of customer data, empowering you to nurture relationships with your clients and leads.

What is CRM in Marketing?

CRM apps like Marketing Cloudhelps businesses manage and optimise marketing efforts with current and potential customers. It enables businesses to create, automate and personalise marketing campaigns using email, social media, mobile messaging, advertising and web channels. Marketing CRM, together with marketing AI, utilises your customer data to create personalised communications aimed at growing lasting customer relationships to boost customer retention and revenue. Combined with CRM for sales,service,commerce, data and IT, CRM marketing gives you access to unified customer profiles, rapid audience segmentation, content creation, campaign management, analytics and customer journey mapping.

Does Salesforce have CRM integration with other apps?

Yes. Salesforce is built for CRM integration, making sure that your business is able to share data across internal and external applications. Salesforce's MuleSoft is a unified platform that provides businesses with the essential building blocks for connected experiences, products and services.

With Salesforce CRM, you can integrate all of your data, systems or AI models and automate any task or process to transform your business and drive real value. AppExchange is a robust SaaS marketplace, where Salesforce partners build customised apps that can be used with your Salesforce CRM.